SYNERGETIC EFFECT OF GREEN SUPPLY CHAIN MANAGEMENT (GSCM) AND TOTAL QUALITY MANAGEMENT (TQM)- A SYSTEMATIC LITERATURE REVIEW

Abstract

Increasing global consciousness towards environment, sustainability, and quality concerns, has gained immense importance across business organizations. World-wide, organizations have recognized the need to strike a balance between their financial and environmental performance to gain competitive edge and meet the interests of multiple stakeholders. Consequently, business practices like Green Supply Chain Management (GSCM) and Total Quality Management (TQM) have become very relevant.