CORPORATE SOCIAL RESPONSIBILITY AND SUSTAINABILITY PERFORMANCE

Abstract

Corporate Social Responsibility (CSR) has emerged as a vital strategic approach for organizations aiming to align economic goals with environmental and social responsibilities. In recent years, the integration of CSR into corporate frameworks has significantly influenced sustainability performance, shaping long-term value creation, stakeholder trust, and regulatory compliance. This paper explores the dynamic relationship between CSR initiatives and sustainability outcomes, highlighting how proactive social, ethical, and environmental practices contribute to enhanced corporate reputation, risk management, and operational efficiency. By analyzing empirical studies, frameworks, and case examples, the paper underscores the role of CSR in driving sustainable development goals (SDGs) and fostering resilience in an increasingly volatile global environment. The study also addresses challenges in measuring sustainability performance and offers insights into effective CSR reporting mechanisms. Ultimately, the findings reinforce the notion that CSR, when genuinely embedded into business strategy, serves as a catalyst for sustainable growth and long-term competitiveness.