A COMPREHENSIVE STUDY OF ENTERTAINMENT INDUSTRY IN THE DIGITAL AGE: DEVELOPMENTS, TRANSFORMATION AND FUTURE DIRECTIONS

Abstract

The advent of digital technology has brought about a significant change in the entertainment sector. This essay explores how digitalization has affected the entertainment industry, emphasizing significant developments, trends, and potential paths forward. The study looks at how consumer preferences are changing, how new business models are emerging, and how content production and distribution are becoming more accessible. The evolution of the cinema and television industries, including the emergence of streaming services like Netflix, Amazon Prime, and Disney+, is covered in the article. The transition of the music industry to digital music, particularly the rise of streaming services like Apple Music and Spotify, is also examined. The study also looks at how digital technology has affected the gaming sector, including the growth of cloud gaming, and internet gaming. It also talks about the possible uses of AI and block chain technologies in the world of entertainment.