ASSESSING THE ROLE OF ECOTOURISM IN PROMOTING WILDLIFE CONSERVATION

Abstract

Ecotourism has emerged as a critical tool in promoting wildlife conservation, balancing environmental protection with sustainable economic development. By encouraging responsible travel to natural areas, ecotourism fosters awareness, education, and a sense of stewardship among visitors and local communities. This study explores the multifaceted role of ecotourism in supporting wildlife conservation efforts, particularly in biodiversity-rich regions. It examines the economic incentives that ecotourism provides for local populations to engage in conservation activities and reduce harmful practices such as poaching and habitat destruction. Additionally, the research highlights how ecotourism generates funding for conservation projects, strengthens local governance structures, and contributes to the preservation of endangered species. Despite these benefits, challenges such as environmental degradation, commercialization, and inequitable distribution of resources must be addressed to ensure that ecotourism fulfills its conservation potential.